Let's talk
Let's talk
An in-store archway activation that turned a mall walkway into a branded route, run alongside a pharmacy-channel campaign for Merodol.
In-store brand presence usually competes for a small footprint. Colgate needed something with scale in an environment where every fixture is fighting for the same glance.
Instead of a stand beside the walkway, we built an archway across it — shoppers walked through the brand rather than past it. The Merodol campaign ran in parallel through the pharmacy channel, reaching a different shopper in a different mindset.
Production, install and on-ground staffing handled by our team across both channels.
Tell us about the brand, the market and the timeline — we'll tell you honestly what it takes to deliver it.
Start a conversation