Active Line Marketing
UAESAUDI ARABIAGCCPAKISTAN
MARKETING
THAT MOVES
BRANDS.

From strategy and creative thinking to production and on-ground execution, Active Line brings brands closer to people across the GCC and Pakistan.

WEDON'TJUSTMARKETBRANDS.WEMOVETHEM.

Strategy, creativity, production and execution — connected under one roof.

STRATEGY
FROM IDEA TO IMPACT
01

STRATEGY

We start by understanding your brand, your market and your audience — building a plan before we build anything else.

CAPABILITIES

WHAT WE DO

01 — BRAND ACTIVATION
MAKE PEOPLE
STOP.
MAKE THEM ENGAGE.

Out-of-the-box engagement ideas, comprehensive and detail-oriented planning, and disruptive marketing tactics — built to earn attention on the ground.

Oreo brand activation at Formula 1 Jeddah
POSM & PRODUCTION
FROM DESIGN
TO THE LAST DETAIL.

POSM, creative displays, activation and mall stands, showroom fit-outs.

DESIGN
01

DESIGN

Concept and technical drawings for POSM, displays and fit-outs.

PRODUCTION
02

PRODUCTION

In-house build against spec, materials and finish.

LOGISTICS
03

LOGISTICS

Packing, freight and delivery, coordinated across markets.

INSTALLATION
04

INSTALLATION

On-site build and placement, done right the first time.

EXECUTION
05

EXECUTION

Live in-store and on-ground, ready for the campaign.

03 — SAMPLING
MORE THAN
SAMPLING.

MEASURABLE ENGAGEMENT.

  • Promoter training for relevant promotions
  • Geotagging on every activation
  • Application-based reporting on sales and reach
  • Storage facilities for perishable items (chillers/heaters) where required
Almarai mall sampling activation
04 — MERCHANDISING
VISIBILITY
WHERE IT MATTERS.
  • Training of merchandisers
  • Merchandiser provision on monthly and yearly contracts
  • Geotagging and application-based reporting
  • Retail execution and planogram implementation
  • Shelf stocking and inventory management
  • Pricing and labelling
  • Performance reporting
Retail merchandising and POSM display
Empty venue
Setup
Finished experience
Audience
EVENT MANAGEMENT

TURN MOMENTS
INTO EXPERIENCES.

  • Conferences
  • Seminars
  • Corporate events
  • Exhibitions
  • Event execution
06 — DIGITAL
CONNECTED
BEYOND THE
PHYSICAL.
  • Influencer Marketing
  • Web Technology
  • SEO / SEM
  • Social Media Management
Colgate virtual brand ambassador activation
THE ACTIVE LINE ADVANTAGE

ONE PARTNER.
MULTIPLE CAPABILITIES.

  • TURNKEY SOLUTIONS
  • COST EFFECTIVE
  • DEADLINE ORIENTED
  • 360° ONE-STOP SHOP
PORTFOLIO
WORK THAT
MOVES PEOPLE.
Nestlé KitKat — Esports World Cup 2024
EVENTKSA

Nestlé KitKatEsports World Cup 2024

On-ground activation and brand engagement at the Esports World Cup 2024.

View Project →
Lenskart — Riyadh Season 2024
EVENTKSA

LenskartRiyadh Season 2024

Brand activation during Riyadh Season 2024.

View Project →
Ricoh — Gulf Print & Pack
EVENTKSA

RicohGulf Print & Pack

Event execution and on-ground presence at the Gulf Print & Pack exhibition.

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JTI — International Event, KAEC
EVENTKSA

JTIInternational Event, KAEC

International event execution at King Abdullah Economic City for Japan Tobacco International.

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AlKhair — Saudi Food Exhibition
EXHIBITIONKSA

AlKhairSaudi Food Exhibition

Exhibition stand and on-ground presence at the Saudi Food Exhibition.

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Pringles — David Villa Football Match
BRAND ACTIVATIONUAE

PringlesDavid Villa Football Match

Brand activation around a football match appearance by David Villa in Dubai.

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Oreo — Formula 1 Jeddah
BRAND ACTIVATIONKSA

OreoFormula 1 Jeddah

On-ground brand presence during the Formula 1 Jeddah race weekend.

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Cadbury — Comic Con Jeddah
BRAND ACTIVATIONKSA

CadburyComic Con Jeddah

Brand activation at Comic Con Jeddah.

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Tetra Pak — Away Day — 320 Pax
CORPORATE EVENTKSA

Tetra PakAway Day — 320 Pax

Corporate away-day event for 320 attendees in KAEC, Jeddah.

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Wipro — India — Dubai Conference & Tour
CORPORATE EVENTUAE

WiproIndia — Dubai Conference & Tour

Conference and tour logistics for Wipro India's Dubai event.

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Tola — One Mic Sampling
SAMPLINGGCC

TolaOne Mic Sampling

Product sampling campaign under the Tola One Mic activation.

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KitKat — Vox Cinema Activation
BRAND ACTIVATIONGCC

KitKatVox Cinema Activation

In-cinema brand activation in partnership with Vox Cinemas.

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Almarai — Mall Sampling
SAMPLINGKSA

AlmaraiMall Sampling

Sampling of Almarai products across multiple malls in KSA.

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Colgate — Virtual Brand Ambassador
BRAND ACTIVATIONKSA

ColgateVirtual Brand Ambassador

A virtual brand ambassador delivering Colgate Optic White messaging in English and Arabic — a first for the Gulf region.

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Barni — Rebranding Campaign
BRAND ACTIVATIONUAE & KSA

BarniRebranding Campaign

An automated vending activation to rebuild brand recognition of Barni the Bear, run across more than 100 outlets in the Gulf.

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Toblerone — Father's Day Activation
BRAND ACTIVATIONGCC

TobleroneFather's Day Activation

A Father's Day brand activation campaign for Toblerone.

View Project →
TRUSTED BY
WiproTora BikaTolaRadwaPringlesNoorJTINadecMondelezLenskartLangneseKitKatKellanovaIFFCOWiproTora BikaTolaRadwaPringlesNoorJTINadecMondelezLenskartLangneseKitKatKellanovaIFFCO
EpsonCoffee JoyByatoutiAmerican GardenAl FakherRicohOreoNestléBinzagrBarniAlmaraiAlKhairCoca-ColaPepsiEpsonCoffee JoyByatoutiAmerican GardenAl FakherRicohOreoNestléBinzagrBarniAlmaraiAlKhairCoca-ColaPepsi

Brands represented across Active Line’s work. Scope of engagement varies by client.

REGIONAL NETWORK

BUILT FOR
THE REGION.

Service coverage across the GCC and beyond — not every market implies a physical office.

Saudi ArabiaUnited Arab EmiratesQatarKuwaitBahrainJordanOmanEgypt
ABOUT US

BUILT TO MAKE
BRANDS MATTER.

At Active Line Marketing, we’re a dynamic, innovative 360° marketing and advertising agency with a presence across the GCC and Pakistan. We specialise in tailor-made solutions that elevate a brand and captivate its audience.

Our Mission

Turnkey solutions, cost-effective and deadline-oriented — built to create a lasting impression for every brand we work with.

Our Vision

To be the GCC and Pakistan's trusted 360° one-stop-shop advertising and activation partner.

Our Approach

Cross-functional specialists across strategy, creative, production and on-ground execution — connected under one roof.

Our Goal

One partner, multiple capabilities — the execution team brands rely on from concept to on-ground delivery.

Active Line Marketing activation team on-site
MISSION
  • Turnkey Solutions
  • Cost Effective
  • Deadline Oriented
VISION

Your 360° One-Stop-Shop Advertising Agency

WHY ACTIVE LINE?

Five reasons brands work with us.

01

CREATIVE THINKING

Out-of-the-box engagement ideas shaped around your brand and audience.

02

END-TO-END EXECUTION

From strategy to on-ground delivery, handled under one roof.

03

REGIONAL REACH

A network spanning the GCC and Pakistan.

04

PRODUCTION CAPABILITY

POSM, displays, activation stands and fit-outs, built in-house.

05

REPORTING & VISIBILITY

Geotagged, application-based reporting on every activation.

CONTACT

LET’S TALK.

Tell us about the brand, the market and the timeline — we’ll take it from there.

United Arab Emirates

FOAM 0232, Compass Building, Al Shohada Road, RAK, UAE

Kingdom of Saudi Arabia

6586, Khalid Ibn Al Waleed, Al Sharafiyah District, Jeddah, KSA

READY TO MOVE
YOUR BRAND?

Let’s turn your next campaign into something people remember.